Brian helps make it all happen at LeadDog. He develops, manages and implements current sports projects for LeadDog and leads the analysis and strategy development with regard to client marketing strategies.
Brian received a B.S. in Sports Management from Rutgers University and an M.B.A. from the University of Illinois, with a concentration on Marketing/Advertising.
Experience Director of Sports Division at World Research Group (1997 2000)
Developed, implemented and grew the Interactive Sports and Sports Media & Technology conferences industry into premier events for the on-line sports
Responsible for all production, operations and management of these events, working closely with the major sports leagues, ESPN, CNN/SI and numerous sports dot-com companies
Assistant Director of Operations for the A&P Tennis Classic, a multi-sponsored US Open warm-up event for the womens circuit (1996 1997)