LeadDog      Implementation
 Secure all athletes and entertainment groups participating in the Experience
 Recruit, train and manage all on-site staff to ensure flawless execution of the event
 Develop and coordinate event scripting and program rundowns 
 Manage relations with local media and marketing outlets 
 Assistaed with sponsorship sales
 Liaise with sponsor reps for complete fulfillment of both local and national sponsorship agreements
 Develop partnerships with local youth organizations, high schools and charitable groups  
    LeadDog Result
 Satisfied client and fans of the Experience
 Long-term relations with teams, player agents and entertainment groups
 Packaged and sold quarter million dollar sponsorships
 Client increased scope of LeadDog’s services
NFL Experience On Tour
    Client
   On Tour LLC, NFL Experience On Tour
   Target  Audience
 NFL Experience On Tour attendees, 
   players and entertainment groups
Goal
Successful management of all Front
of House operations and Entertainment
Programming for the 25 week multi-city
tour of a traveling NFL family theme park