555 KUBIK | facade projection | from urbanscreen on Vimeo.

555 KubiK is a project by UrbanScreen with art direction by Daniel Rossa, 3d design by Daniel Starmann and sound design by Jonas Wiese. The project was realised with MXWendler mediaserver used for mapping multiple projections. Visuals were made using 3D Studio Max.

The conception of this project consistently derives from its underlying architecture – the theoretic conception and visual pattern of the Hamburg Kunsthalle. The Basic idea of narration was to dissolve and break through the strict architecture of O. M. Ungers “Galerie der Gegenwart”. Resultant permeabilty of the solid facade uncovers different interpretations of conception, geometry and aesthetics expressed through graphics and movement. A situation of reflexivity evolves – describing the constitution and spacious perception of this location by means of the building itself.